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Feather Creative

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Right tone. Light touch.

Feather Creative
Visual Identity


Feather offers artful, high-end retouching for distinguished editorial and fashion brands. They asked Stack to help translate their expertise in photography and art into a new visual identity. 

Their adaptive understanding of clients' aesthetics and their ethereal portfolio inspired a concept of lightness. This translated into a delicate sans-serif typography and an ultra-soft palette derived from print's CMYK spectrum. These elements, as well as the website's ambient interactions, create a soft but opinionated presence.

 
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